Review for Blu Cigs

blu cigs review

Blu Cigs Speed Review

We know not everybody has time to read our full reviews. So here is a quick category by category breakdown of the Blu Cigs followed by a quick synopsis.

  • Vapor Production – 75%
  • Prices – 65%
  • Size & Portability – 80%
  • Battery Life – 60%
  • Overall Rating: 72%
No other brand of e-cigarette enjoys as much hype around it as Blu Cigs does. It has celebrity endorsements and the backing of one of the biggest tobacco companies in the world. But is the hype really all there is to it, or does it have something substantial to offer?

We’ve tried the product first hand so you can get the straight scoop on Blu Cigs.

What You Get

blu whiteBlu Cigs, as a major electronic cigarette company, offers a number of different options for its customers. There are three kits to pick from- Original, Premium and Premium 100.

The Original is the basic one, and it gives you two batteries, a USB charger, a wall charger, and five e-liquid cartridges. All of this will cost you $34.95. You can choose whether you want classic tobacco flavor cartridges, menthol flavors or a variety pack.

The Premium kit comes with everything from the original kit but with the addition of a portable charger, a battery management system and a social feature that broadcasts your location to nearby Blu Premium users and lets you now when they are near as well. You can turn this function off if you wish, and while it is innovative, it’s up to you to determine if it is a necessary feature that is worth your additional money. This kit will cost you $79.95.

With the Premium 100 kit, you get all the Premium kit’s trappings as well as larger cartridges and bigger batteries. This will let you vape for longer and that’s all. You still get the standard number of two batteries and five cartridges, but they are all a little bit beefier in this kit. The Premium 100 costs $89.95. We didn’t feel that the added battery life was really worth another $10.

The Quality of the Products

Blu kitBlu Cigs’ battery life is a disappointing two hours, which is probably why the Premium 100 kit is being offered in the first place. You can beef up the battery life by opting for that bigger kit and its bigger batteries, but it only brings up the battery life to about industry standard.

We also noticed that many of the cartridges, once they started to get pretty low, lost a lot of their flavor. Was it a way to get you to change out your cartridges faster or just bad mixing? We’re not sure, but it was not a welcome experience.

The flavors themselves are varied but limited. There are only seven flavors to choose from, and none of them are really top-of-their-class material.  You can choose from Classic Tobacco, Peach Schnapps, Pina Colada, Vivid Vanilla, Magnificent Menthol, Cherry Crush and Java Jolt. Each one of these offers a pleasant vaping experience, and they produce plenty of vapor. The throat hits are decent but not exceptional, but the flavors tend to give off a burnt taste when they get near the bottom. You may find yourself tossing them out before you exhaust their contents.

The e-liquids all use VG base exclusively. That means they taste a little sweeter and produce some nice vapor than what you are used to, but the throat hits are going to suffer each time. Of course, this also means there is less chance of them causing negative side effects like an allergic reaction.

Is It Worth Your Money?

Blu Cigs
QSC Rating: 72/100 by

Blue Cigs come in on the high end of the pricing scale, and they aren’t offering a whole lot of incentives to cough up that extra cash. You are likely paying for marketing costs, as they pour a lot into advertising and celebrity endorsements. On the plus side, these are great e-cigs for newcomers to the habit, but they don’t really offer a lot for experienced users. It’s nice that you can find other people who are vaping in case you run out of juice or battery power out in public, but it doesn’t make up for an unappealing selection of flavors and the high cost of investing in the company.


  • Nice production values on all the products
  • The social function is unique and occasionally useful


  • High price, especially considering what you get
  • Little flavor selection
  • Flavor suffers once it starts to run out

Blue may have a major marketing push behind it, but all it really offers is accessibility and visibility. There is simply not enough diversity and quality favors to make it worth most people’s time. That said, if this is your first e-cigarette, you could certainly do worse.


  1. Blu has repeatedly sent me defective batteries.
    First 2 batteries arrived dead. Would not accept a charge. Replacements received were also dead. Next set of replacements also dead. Customer service happily sends replacements but now that 30 days have passed since the original order they won’t issue a refund, so I am now awaiting the third set of replacements. They need to reexamine their refund policies and improve quality control.

  2. I have had the original blu cigs for awhile. A couple of weeks ago I was trying to use it and it didn’t work. I looked at it and the cartridge only had one hole in compared to the little pin holes it usually had. I paid 15.00 dollars for them and they don’t work. Just thought I’d let you know.

  3. Do not buy from blu. I have a problem with about half of the cartridges leaking and I have sent 3 emails to them and have been ignored. All except the ads they keep sending me wondering why I have not visited in a while!!! What assholes. Next stop the BBB.

  4. have used this product for a year. the tanks leak on my lips. Tried to buy from different store and same problem over and over, horrible liquid leaking from the tank on my mouth. Waste of my money

  5. I love my blu e cig. I’m trying to quit smoking, and the blu cig has lasted forever. I will definitely be purchasing this one again.

  6. I like the taste of Blu glacier mint. Not quite as good as a Salem, but better than nothing. The problem I’m having is paint chipping. The black paint chips off, gumming up the works in the multiple cartridge carrying/recharging kit. I’ve gone through three of these kits in less than a year. I’m looking for another product.

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